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Fig. 01 · The shared base

The shared business behind small software

Ideas become products. Products become income.

FormaBase runs the business side of a growing portfolio of focused software products. Creators build them, Affiliates sell them, and we handle everything in between: billing, support, compliance and automatic payouts.

Affiliate earnings, October

$21,488.76

Illustration
  • ListingLens

    Real-estate photo enhancement · 412 first-year customers

    $9,739.68

  • QuickValue

    Property valuation reports · 286 first-year customers

    $6,761.04

  • LeadSort

    Lead routing for small teams · 211 first-year customers

    $4,988.04

Hypothetical figures to show how earnings add up. Not typical or predicted results.

01

One machine

From idea to recurring revenue, on one shared base

Every product runs on the same billing, ledger and payout engine. So each new product is easier to launch than the last, and every Affiliate can sell all of them.

Idea
Software
Distribution
Customers
Recurring revenue
Payouts
03

What we handle

Everything around the code

The parts of running a software business that nobody starts one for. We do them once, for every product.

Billing and subscriptions

Checkout, plans, renewals, failed payments and receipts, on one Stripe account.

Customer support

First-line support for every product, so no Creator becomes a help desk.

Hosting and uptime

Deployment, monitoring and on-call, on one stack built for hundreds of products.

Security review

Every release is screened and reviewed before it reaches a customer.

Legal and compliance

Customer terms, privacy, sales tax and the contracts behind every product.

Accounting

One ledger for every dollar, reconciled against Stripe to the cent.

Payouts

Revenue shares calculated and paid automatically, with monthly statements.

Distribution

A network of Affiliates promoting the whole catalog, not just one product.

04

Clear economics

Generous shares, in plain numbers

Revenue shares are calculated on net receipts: what customers pay, minus only taxes, refunds, chargebacks and payment processing fees. Our costs come out of our share, never yours.

Example: $100 of net receipts, first year

$100

Affiliate
$50
Creator royalty
$1020% of what remains
FormaBase
$40pays every operating cost

Example from the FormaBase Payout Rules. Signed agreements set the actual terms. See how payouts work

50%

to the Affiliate, for each customer’s first 12 months

20%

royalty to the Creator, for 24 months from launch

10

business days to a decision on a complete proposal

05

Built on trust

Rules you can read, numbers you can check

Terms that stay put

Each product and each referred customer keeps the terms that applied when it started. Changes only ever apply going forward.

Every dollar on the ledger

Dashboards and monthly statements trace each payment, fee and payout to a ledger entry you can check.

Verified and reviewed

Every Creator is identity-verified, and every release is reviewed before customers ever see it.

Start with one idea, or one audience

Creator and Affiliate applications open soon. Tell us you're interested and you'll be first to hear.